AMERICAN CREW ACUMEN DAILY THICKENING SHAMPOO

The new line of American Crew Hair & Body ACUMEN presents Daily Thickening Shampoo, which is a special daily use shampoo for the finest hair. Deep cleanses removing residue build-up and refreshes and conditions the scalp.

Returns strength and adds volume to hair. Reduces breakage by 80% when used in conjunction with Scalp Revitalizer .

AC ACUMEN ™
HAIR & BODY

American Crew presents the New ACUMEN line, for men's hair and skin needs.

Men tend to overexpose themselves to solar radiation. The impact on the hair and skin initiates oxidative reaction chains that release free radicals. These free radicals are unstable and highly reactive molecules that cause oxidative degradation and cell damage, the main causes of hair fiber skin aging.

Men produce free radicals faster than women, and for that reason, ACUMEN ™ HAIR & BODY products formulated with cranberry extract have been developed to prevent, protect and repair men's skin and hair.

AC ACUMEN Complex ™ contains vitamins that combine antioxidants and hydrating agents.

Vitamin B5 is known for its ability to improve skin hydration, reduce irritation, and restore the skin barrier.

It acts on the hair fiber, increasing flexibility, improving the resistance of the hair.

Provides body and volume to hair.

The AC ACUMEN line contains a powerful antioxidant, Tocopherol acetate (vitamin E), which counteracts the cumulative damaging effects of ultraviolet radiation by providing a natural source of protection to hair and skin. It also has ingredients such as hyaluronic acid , ginger root extract, bisabolol and blueberry extract that maintain the hydration of the hair and skin to counteract possible damage caused by external agents and prevent aging.